{"id":1716,"date":"2023-01-01T00:34:04","date_gmt":"2022-12-31T17:34:04","guid":{"rendered":"https:\/\/anhduc.org\/?p=1716"},"modified":"2025-11-01T19:56:55","modified_gmt":"2025-11-01T12:56:55","slug":"phan-tich-du-lieu-nguoi-nghe-phat-thanh-tren-web-nam-2022","status":"publish","type":"post","link":"https:\/\/anhduc.org\/?p=1716","title":{"rendered":"Ph\u00e2n t\u00edch d\u1eef li\u1ec7u ng\u01b0\u1eddi nghe ph\u00e1t thanh tr\u00ean web n\u0103m 2022"},"content":{"rendered":"

Ng\u00e0y \u0111\u1ea7u ti\u00ean c\u1ee7a n\u0103m 2023, khai b\u00fat \u0111\u1ea7u n\u0103m m\u00ecnh s\u1ebd ph\u00e2n t\u00edch d\u1eef li\u1ec7u ng\u01b0\u1eddi d\u00f9ng nghe ph\u00e1t thanh tr\u1ef1c tuy\u1ebfn tr\u00ean n\u1ec1n t\u1ea3ng web trong n\u0103m 2022. B\u00e0i ph\u00e2n t\u00edch s\u1ebd kh\u00f4ng bao g\u1ed3m c\u00e1c n\u1ec1n t\u1ea3ng OTT, ph\u00e1t thanh truy\u1ec1n th\u1ed1ng v\u00e0 c\u00e1c k\u00eanh ph\u00e1t thanh \u0111\u1ecba ph\u01b0\u01a1ng. M\u1ee5c \u0111\u00edch c\u1ee7a b\u00e0i vi\u1ebft nh\u1eb1m cung c\u1ea5p m\u1ed9t ph\u1ea7n b\u1ee9c tranh v\u1ec1 ng\u01b0\u1eddi nghe ph\u00e1t thanh t\u1ea1i Vi\u1ec7t Nam.<\/p>\n

1. Gi\u1edbi thi\u1ec7u qua v\u1ec1 d\u1eef li\u1ec7u<\/h2>\n

Ngu\u1ed3n d\u1eef li\u1ec7u:<\/strong> D\u1eef li\u1ec7u v\u1ec1 ng\u01b0\u1eddi d\u00f9ng \u0111\u01b0\u1ee3c m\u00ecnh thu th\u1eadp \u0111\u1ed9c l\u1eadp b\u1eb1ng Google Analytics trong n\u0103m 2022 tr\u00ean n\u1ec1n t\u1ea3ng web, kh\u00f4ng khai th\u00e1c d\u1eef li\u1ec7u c\u1ee7a b\u00ean th\u1ee9 3.<\/p>\n

T\u00ednh \u0111\u1ea1i di\u1ec7n c\u1ee7a d\u1eef li\u1ec7u:<\/strong> C\u00e1c t\u1eeb kh\u00f3a v\u1ec1 nghe \u0111\u00e0i tr\u00ean webite thu th\u1eadp hi\u1ec7n \u0111ang gi\u1eef top \u0111\u1ea7u t\u00ecm ki\u1ebfm tr\u00ean Google n\u00ean t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i truy c\u1eadp nghe \u0111\u00e0i c\u1ee7a ng\u01b0\u1eddi d\u00f9ng cao, th\u1ecfa m\u00e3n t\u00ednh \u0111\u1ea1i di\u1ec7n cho ng\u01b0\u1eddi nghe \u0111\u00e0i tr\u00ean n\u1ec1n t\u1ea3ng web.<\/p>\n

\"V\u1ecb
V\u1ecb tr\u00ed t\u1eeb kh\u00f3a v\u00e0 t\u1ec9 l\u1ec7 nh\u1ea5p v\u00e0o k\u1ebft qu\u1ea3 t\u00ecm ki\u1ebfm nghe ph\u00e1t thanh tr\u00ean google<\/figcaption><\/figure>\n

2. Ph\u00e2n t\u00edch v\u1ec1 l\u01b0\u1ee3ng ng\u01b0\u1eddi d\u00f9ng<\/h2>\n
\"S\u1ed1
S\u1ed1 ng\u01b0\u1eddi nghe ph\u00e1t thanh n\u0103m 2022<\/figcaption><\/figure>\n

D\u1eef li\u1ec7u b\u1eaft \u0111\u1ea7u \u0111\u01b0\u1ee3c thu th\u1eadp t\u1eeb th\u00e1ng 03\/2021, t\u1ed5ng s\u1ed1 ng\u01b0\u1eddi d\u00f9ng trong n\u0103m 2022 \u0111\u1ea1t 108K<\/strong> (t\u0103ng 164% so v\u1edbi n\u0103m 2021), s\u1ed1 ng\u01b0\u1eddi d\u00f9ng m\u1edbi so v\u1edbi n\u0103m 2021 l\u00e0 105K<\/strong> (t\u0103ng 159,4%). N\u0103m 2021 l\u00e0 th\u1eddi gian t\u1ed1i \u01b0u website, SEO t\u1eeb kh\u00f3a l\u00ean top n\u00ean c\u00f3 m\u1ee9c t\u0103ng tr\u01b0\u1edfng m\u1ea1nh, n\u0103m 2022 l\u01b0\u1ee3ng ng\u01b0\u1eddi d\u00f9ng b\u1eaft \u0111\u1ea7u \u1ed5n \u0111\u1ecbnh, ch\u1ec9 c\u00f3 m\u1ed9t s\u1ed1 th\u1eddi \u0111i\u1ec3m c\u00f3 s\u1ef1 t\u0103ng \u0111\u1ed9t bi\u1ebfn, \u0111\u1eb7c bi\u1ec7t l\u00e0 d\u1ecbp 30\/4 n\u0103m nay<\/strong>. Th\u1eed soi l\u00fd do t\u1ea1i sao nh\u00e9 \ud83d\ude00<\/p>\n

\"L\u01b0\u1ee3t
L\u01b0\u1ee3t t\u00ecm ki\u1ebfm li\u00ean quan \u0111\u1ebfn VOV d\u1ecbp ngh\u1ec9 l\u1ec5 30\/4<\/figcaption><\/figure>\n
\"L\u01b0\u1ee3t
L\u01b0\u1ee3t t\u00ecm ki\u1ebfm VOV Giao th\u00f4ng d\u1ecbp ngh\u1ec9 l\u1ec5 30\/4<\/figcaption><\/figure>\n

D\u1ecbp ngh\u1ec9 l\u1ec5 30\/4 n\u0103m nay \u0111\u01b0\u1ee3c ngh\u1ec9 4 ng\u00e0y (t\u1eeb 30\/4 t\u1edbi 03\/5), b\u1eaft \u0111\u1ea7u t\u1eeb t\u1ed1i th\u1ee9 6 ng\u00e0y 29\/4 ng\u01b0\u1eddi d\u00e2n b\u1eaft \u0111\u1ea7u v\u1ec1 qu\u00ea, \u0111i ch\u01a1i, l\u01b0\u1ee3t t\u00ecm ki\u1ebfm v\u1ec1 VOV Giao th\u00f4ng t\u0103ng m\u1ea1nh<\/strong>, t\u01b0\u01a1ng t\u1ef1 v\u1edbi ng\u00e0y tr\u1edf l\u1ea1i v\u00e0o th\u1ee9 2 (2\/5) v\u00e0 th\u1ee9 3 (3\/5). Sau d\u1ecbp n\u00e0y m\u1ecdi th\u1ee9 l\u1ea1i tr\u1edf l\u1ea1i b\u00ecnh th\u01b0\u1eddng.<\/p>\n

\"Ng\u01b0\u1eddi
Ng\u01b0\u1eddi d\u00f9ng theo th\u00e0nh ph\u1ed1<\/figcaption><\/figure>\n

Ng\u01b0\u1eddi d\u00f9ng theo th\u00e0nh ph\u1ed1 d\u1ecbp n\u00e0y t\u1eadp trung ch\u1ee7 y\u1ebfu t\u1ea1i H\u00e0 N\u1ed9i v\u00e0 H\u1ed3 Ch\u00ed Minh, hai t\u00e2m \u0111i\u1ec3m v\u1ec1 giao th\u00f4ng c\u0169ng nh\u01b0 l\u00e0 n\u01a1i c\u00f3 s\u00f3ng VOV Giao th\u00f4ng bao ph\u1ee7. M\u1ed9t s\u1ed1 d\u1ecbp ngh\u1ec9 l\u1ec5 trong n\u0103m c\u0169ng c\u00f3 s\u1ef1 t\u0103ng t\u00ecm ki\u1ebfm v\u1ec1 VOV giao th\u00f4ng nh\u01b0ng kh\u00f4ng nhi\u1ec1u nh\u01b0 d\u1ecbp 30\/4 do s\u1ed1 ng\u00e0y ngh\u1ec9 \u00edt.<\/p>\n

3. Ph\u00e2n t\u00edch v\u1ec1 th\u1eddi gian nghe c\u1ee7a ng\u01b0\u1eddi d\u00f9ng<\/h2>\n
\"Th\u1eddi
Th\u1eddi gian t\u01b0\u01a1ng t\u00e1c trung b\u00ecnh c\u1ee7a ng\u01b0\u1eddi d\u00f9ng<\/figcaption><\/figure>\n

Trung b\u00ecnh ng\u01b0\u1eddi d\u00f9ng ch\u1ec9 d\u00e0nh 2’39s<\/strong> \u0111\u1ec3 nghe radio, so s\u00e1nh v\u1edbi m\u1ed9t s\u1ed1 con s\u1ed1 tr\u00edch t\u1eeb b\u00e1o c\u00e1o c\u1ee7a We are social n\u0103m 2022 th\u1eddi gian online trung b\u00ecnh c\u1ee7a m\u1ed7i ng\u01b0\u1eddi l\u00e0 6h58′<\/strong>, th\u1eddi gian s\u1eed d\u1ee5ng m\u1ea1ng x\u00e3 h\u1ed9i trung b\u00ecnh l\u00e0 2h27′<\/strong>, th\u1eddi gian xem youtube trung b\u00ecnh c\u1ee7a ng\u01b0\u1eddi Vi\u1ec7t Nam l\u00e0 70′<\/strong> (b\u00e1o c\u00e1o c\u1ee7a google n\u0103m 2022), th\u1eddi gian xem truy\u1ec1n h\u00ecnh tr\u00ean web vtvgo l\u00e0 3’29s <\/strong>(s\u1ed1 li\u1ec7u t\u1eeb similarweb). C\u00f3 th\u1ec3 th\u1ea5y th\u1eddi gian d\u00e0nh cho nghe Radio c\u1ee7a ng\u01b0\u1eddi d\u00f9ng ch\u01b0a cao.<\/p>\n

4. Ph\u00e2n t\u00edch v\u1ec1 t\u1ef7 l\u1ec7 gi\u1eef ch\u00e2n ng\u01b0\u1eddi d\u00f9ng<\/h2>\n
\"T\u1ef7
T\u1ef7 l\u1ec7 gi\u1eef ch\u00e2n ng\u01b0\u1eddi d\u00f9ng nghe Radio<\/figcaption><\/figure>\n

T\u1ef7 l\u1ec7 gi\u1eef ch\u00e2n ng\u01b0\u1eddi d\u00f9ng \u0111\u01b0\u1ee3c hi\u1ec3u l\u00e0 t\u1ef7 l\u1ec7 m\u1ed9t ng\u01b0\u1eddi quay l\u1ea1i nghe sau l\u1ea7n truy c\u1eadp \u0111\u1ea7u ti\u00ean. Ng\u01b0\u1eddi d\u00f9ng quay l\u1ea1i sau 1 ng\u00e0y<\/strong> trong n\u0103m 2022 th\u1ea5p nh\u1ea5t l\u00e0 2,8%, cao nh\u1ea5t 14%<\/strong> v\u00e0 c\u00f3 s\u1ef1 s\u1ee5t gi\u1ea3m xu\u1ed1ng d\u01b0\u1edbi 10% t\u1eeb th\u00e1ng 8. Ki\u1ec3m tra l\u01b0\u1ee3t truy c\u1eadp t\u1eeb t\u00ecm ki\u1ebfm trong kho\u1ea3ng th\u1eddi gian n\u00e0y v\u1eabn \u1ed5n \u0111\u1ecbnh, nguy\u00ean nh\u00e2n c\u00f3 th\u1ec3 l\u00e0 n\u1ed9i dung kh\u00f4ng c\u00f2n \u0111\u1ee7 s\u1ee9c h\u1ea5p d\u1eabn \u0111\u1ec3 gi\u1eef ch\u00e2n ng\u01b0\u1eddi d\u00f9ng. T\u1ef7 l\u1ec7 ng\u01b0\u1eddi d\u00f9ng quay l\u1ea1i sau 7 ng\u00e0y<\/strong> n\u1eb1m trong kho\u1ea3ng 0,6% \u0111\u1ebfn 8,0%<\/strong> v\u00e0 quay l\u1ea1i sau 30 ng\u00e0y t\u1eeb 0% \u0111\u1ebfn 3,3%<\/strong>.<\/p>\n

5. Ph\u00e2n t\u00edch s\u1ed1 l\u01b0\u1ee3ng nghe theo k\u00eanh<\/h2>\n
\"Bi\u1ec3u
Bi\u1ec3u \u0111\u1ed3 l\u01b0\u1ee3t nghe radio theo k\u00eanh<\/figcaption><\/figure>\n
\"Th\u1ee9
Th\u1ee9 t\u1ef1 c\u00e1c k\u00eanh radio theo l\u01b0\u1ee3t nghe<\/figcaption><\/figure>\n

Top 5 l\u00e0 VOV1, VOV2, VOV3 v\u00e0 VOV Giao th\u00f4ng. VOV1 v\u1eabn l\u00e0 k\u00eanh c\u00f3 s\u1ed1 l\u01b0\u1ee3ng ng\u01b0\u1eddi nghe v\u00e0 th\u1eddi gian t\u01b0\u01a1ng t\u00e1c l\u1edbn nh\u1ea5t, ngay sau \u0111\u00f3 l\u00e0 VOV Giao th\u00f4ng H\u00e0 N\u1ed9i, tuy nhi\u00ean th\u1eddi gian t\u01b0\u01a1ng t\u00e1c c\u1ee7a VOV Giao th\u00f4ng H\u00e0 N\u1ed9i ch\u1ec9 \u1edf m\u1ee9c 1’09s<\/strong>, nguy\u00ean nh\u00e2n c\u00f3 th\u1ec3 do t\u1ea7n su\u1ea5t qu\u1ea3ng c\u00e1o cao n\u00ean ng\u01b0\u1eddi d\u00f9ng \u0111\u00e3 chuy\u1ec3n sang k\u00eanh kh\u00e1c, r\u1ea5t ti\u1ebfc kh\u00f4ng c\u00f3 th\u00f4ng tin lu\u1ed3ng truy c\u1eadp c\u1ee7a ng\u01b0\u1eddi d\u00f9ng \u0111\u1ec3 x\u00e1c nh\u1eadn nh\u1eadn \u0111\u1ecbnh tr\u00ean. VOV1 v\u00e0o m\u1ed9t s\u1ed1 th\u1eddi \u0111i\u1ec3m c\u1ee7a th\u00e1ng 9 (ng\u00e0y 20,21,22, 28, 29), th\u00e1ng 10 (ng\u00e0y 11, 12, 27), th\u00e1ng 11 (ng\u00e0y 1) c\u00f3 l\u01b0\u1ee3ng truy c\u1eadp cao \u0111\u1ed9t bi\u1ebfn, h\u1ec7 th\u1ed1ng kh\u00f4ng tracking ng\u01b0\u1eddi d\u00f9ng truy c\u1eadp khung gi\u1edd n\u00e0o, tuy nhi\u00ean tham chi\u1ebfu ch\u00e9o sang m\u1ed9t h\u1ec7 th\u1ed1ng kh\u00e1c c\u1ee7a m\u00ecnh (h\u00ecnh d\u01b0\u1edbi) ghi nh\u1eadn ng\u00e0y 22\/9 ng\u01b0\u1eddi d\u00f9ng t\u1eadp trung nghe nhi\u1ec1u c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh th\u1eddi s\u1ef1, Th\u1ee9c c\u00f9ng VOV v\u00e0 Cu\u1ed9c s\u1ed1ng 365, h\u1ec7 th\u1ed1ng n\u00e0y truy c\u1eadp \u00edt, ch\u1ee7 y\u1ebfu \u0111\u1ec3 l\u01b0u l\u1ea1i ch\u01b0\u01a1ng tr\u00ecnh n\u00ean ch\u1ec9 \u0111\u1ec3 tham kh\u1ea3o.<\/p>\n

\"L\u01b0\u1ee3t
L\u01b0\u1ee3t nghe VOV1 ng\u00e0y 22\/9<\/figcaption><\/figure>\n

6. Ph\u00e2n t\u00edch ng\u01b0\u1eddi d\u00f9ng theo qu\u1ed1c gia<\/h2>\n
\"Ng\u01b0\u1eddi
Ng\u01b0\u1eddi nghe Radio theo Qu\u1ed1c gia<\/figcaption><\/figure>\n
\"Top
Top 10 Qu\u1ed1c gia nghe Radio Vi\u1ec7t Nam<\/figcaption><\/figure>\n

Kh\u00f4ng c\u00f3 g\u00ec l\u1ea1 khi ch\u1ee7 y\u1ebfu ng\u01b0\u1eddi Vi\u1ec7t Nam truy c\u1eadp \u0111\u1ec3 nghe Radio Vi\u1ec7t Nam, Hoa K\u1ef3 l\u00e0 n\u01a1i c\u00f3 c\u1ed9ng \u0111\u1ed3ng ng\u01b0\u1eddi Vi\u1ec7t l\u1edbn n\u00ean l\u01b0\u1ee3t nghe \u0111\u1ee9ng th\u1ee9 2, tuy nhi\u00ean k\u1ec3 t\u1eeb th\u1eddi \u0111i\u1ec3m ng\u00e0y 26\/5 m\u1ea5t h\u00fat truy c\u1eadp t\u1eeb M\u1ef9, m\u00ecnh ch\u01b0a bi\u1ebft l\u00fd do, c\u00f3 th\u1ec3 b\u1ecb ph\u00eda M\u1ef9 block truy c\u1eadp, c\u00e1i n\u00e0y l\u00fac n\u00e0o c\u00f3 th\u1eddi gian m\u00ecnh s\u1ebd ki\u1ec3m tra xem sao. C\u00f2n 1 \u0111i\u1ec3m \u0111\u00e1ng ch\u00fa \u00fd n\u1eefa l\u00e0 \u1edf \u0110\u1ee9c tuy ng\u01b0\u1eddi d\u00f9ng kh\u00f4ng cao nh\u01b0ng l\u1ea1i c\u00f3 th\u1eddi gian t\u01b0\u01a1ng t\u00e1c l\u1edbn nh\u1ea5t, ch\u1ee9ng t\u1ecf ng\u01b0\u1eddi nghe \u1edf \u0111\u00e2y r\u1ea5t quan t\u00e2m \u0111\u1ebfn c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh ph\u00e1t thanh t\u1ea1i Vi\u1ec7t Nam.<\/p>\n

7. Ph\u00e2n t\u00edch ng\u01b0\u1eddi d\u00f9ng theo gi\u1edbi t\u00ednh<\/h2>\n
\"Ng\u01b0\u1eddi
Ng\u01b0\u1eddi nghe Radio theo gi\u1edbi t\u00ednh<\/figcaption><\/figure>\n

Trong s\u1ed1 108K ng\u01b0\u1eddi d\u00f9ng \u0111\u01b0\u1ee3c h\u1ec7 th\u1ed1ng ghi nh\u1eadn, c\u00f3 7.584<\/strong> ng\u01b0\u1eddi x\u00e1c \u0111\u1ecbnh l\u00e0 gi\u1edbi t\u00ednh nam (chi\u1ebfm 64,8%<\/strong>), 4.129<\/strong> ng\u01b0\u1eddi x\u00e1c \u0111\u1ecbnh l\u00e0 gi\u1edbi t\u00ednh n\u1eef (chi\u1ebfm 35,2%<\/strong>) v\u00e0 kho\u1ea3ng 98.7K<\/strong> ng\u01b0\u1eddi kh\u00f4ng x\u00e1c \u0111\u1ecbnh \u0111\u01b0\u1ee3c gi\u1edbi t\u00ednh. \u0110i\u1ec1u n\u00e0y th\u1ec3 hi\u1ec7n nam gi\u1edbi quan t\u00e2m \u0111\u1ebfn Radio h\u01a1n n\u1eef gi\u1edbi g\u1ea7n g\u1ea5p \u0111\u00f4i, d\u1eef li\u1ec7u v\u1ec1 th\u1eddi gian t\u01b0\u01a1ng t\u00e1c c\u0169ng ch\u1ec9 ra nam gi\u1edbi d\u00e0nh nhi\u1ec1u th\u1eddi gian nghe Radio h\u01a1n n\u1eef gi\u1edbi.<\/p>\n

8. Ph\u00e2n t\u00edch ng\u01b0\u1eddi d\u00f9ng theo \u0111\u1ed9 tu\u1ed5i<\/h2>\n
\"Ng\u01b0\u1eddi
Ng\u01b0\u1eddi nghe radio theo \u0111\u1ed9 tu\u1ed5i<\/figcaption><\/figure>\n

Nh\u00f3m ng\u01b0\u1eddi nghe t\u1eadp trung ch\u1ee7 y\u1ebfu t\u1eeb 25-34 v\u00e0 35-44<\/strong>, \u0111\u1ed9 tu\u1ed5i \u0111\u00e3 \u0111i l\u00e0m v\u00e0 c\u00f3 s\u1ef1 nghi\u1ec7p, l\u1ee9a tu\u1ed5i tr\u1ebb 18-24 c\u0169ng r\u1ea5t m\u1eebng l\u00e0 \u0111\u1ee9ng th\u1ee9 3, c\u00e1c l\u1ee9a tu\u1ed5i cao h\u01a1n c\u00f3 th\u1ec3 do h\u1ea1n ch\u1ebf v\u1ec1 ti\u1ebfp c\u1eadn c\u00f4ng ngh\u1ec7 n\u00ean l\u01b0\u1ee3t nghe qua web \u00edt h\u01a1n.<\/p>\n

9. Ph\u00e2n t\u00edch ng\u01b0\u1eddi d\u00f9ng theo \u0111\u1ecba ph\u01b0\u01a1ng<\/h2>\n
\"Ng\u01b0\u1eddi
Ng\u01b0\u1eddi nghe radio theo th\u00e0nh ph\u1ed1<\/figcaption><\/figure>\n
\"Top
Top 10 \u0111\u1ecba ph\u01b0\u01a1ng nghe Radio nhi\u1ec1u nh\u1ea5t<\/figcaption><\/figure>\n

Top 1, 2 v\u1eabn l\u00e0 H\u00e0 N\u1ed9i v\u00e0 H\u1ed3 Ch\u00ed Minh, tuy quy m\u00f4 d\u00e2n s\u1ed1 l\u00e0 t\u01b0\u01a1ng \u0111\u01b0\u01a1ng nhau (~8tr HN v\u00e0 ~9tr \u1edf HCM) nh\u01b0ng H\u00e0 N\u1ed9i s\u1ed1 l\u01b0\u1ee3ng ng\u01b0\u1eddi nghe v\u1eabn g\u1ea5p \u0111\u00f4i HCM. C\u00e1c \u0111\u1ecba ph\u01b0\u01a1ng nghe Radio nhi\u1ec1u c\u0169ng ch\u1ee7 y\u1ebfu t\u1eadp trung \u1edf c\u00e1c t\u1ec9nh mi\u1ec1n B\u1eafc. \u0110i\u1ec1u n\u00e0y c\u0169ng c\u00f3 th\u1ec3 do n\u1ed9i dung mang y\u1ebfu t\u1ed1 v\u00f9ng mi\u1ec1n ch\u01b0a thu h\u00fat \u0111\u01b0\u1ee3c ng\u01b0\u1eddi nghe.<\/p>\n

10. Ph\u00e2n t\u00edch ng\u01b0\u1eddi d\u00f9ng theo thi\u1ebft b\u1ecb<\/h2>\n
\"Ng\u01b0\u1eddi
Ng\u01b0\u1eddi nghe radio theo thi\u1ebft b\u1ecb<\/figcaption><\/figure>\n

Kh\u00f4ng c\u00f3 g\u00ec kh\u00f3 \u0111o\u00e1n khi ng\u01b0\u1eddi nghe radio t\u1eadp chung ch\u1ee7 y\u1ebfu tr\u00ean thi\u1ebft b\u1ecb di \u0111\u1ed9ng (chi\u1ebfm 72%<\/strong>), tr\u00ean PC chi\u1ebfm 24,7%<\/strong> v\u00e0 ch\u1ec9 m\u1ed9t s\u1ed1 \u00edt nghe tr\u00ean tablet (3.3%<\/strong>). Con s\u1ed1 n\u00e0y cho th\u1ea5y xu h\u01b0\u1edbng ph\u00e1t tri\u1ec3n \u1ee9ng d\u1ee5ng OTT cho ph\u00e1t thanh v\u00e0 truy\u1ec1n h\u00ecnh l\u00e0 \u0111i\u1ec1u t\u1ea5t y\u1ebfu.<\/p>\n

\"Ng\u01b0\u1eddi
Ng\u01b0\u1eddi nghe Radio theo h\u1ec7 \u0111i\u1ec1u h\u00e0nh<\/figcaption><\/figure>\n

Nh\u00ecn s\u00e2u h\u01a1n m\u1ed9t ch\u00fat v\u1ec1 thi\u1ebft b\u1ecb s\u1eed d\u1ee5ng, \u0111a ph\u1ea7n ng\u01b0\u1eddi nghe tr\u00ean iPhone, tr\u00ean c\u00e1c m\u00e1y Android v\u00e0 Windows c\u00f3 th\u1ecb ph\u1ea7n b\u1eb1ng nhau v\u00e0 s\u1ed1 \u00edt nghe tr\u00ean m\u00e1y MAC.<\/p>\n

Tr\u00ean \u0111\u00e2y l\u00e0 nh\u1eefng g\u00ec m\u00ecnh thu th\u1eadp \u0111\u01b0\u1ee3c trong n\u0103m 2022, hy v\u1ecdng s\u1ebd cung c\u1ea5p \u0111\u01b0\u1ee3c m\u1ed9t ch\u00fat th\u00f4ng tin h\u1eefu \u00edch v\u1ec1 ng\u01b0\u1eddi d\u00f9ng ph\u00e1t thanh t\u1ea1i Vi\u1ec7t Nam. N\u0103m m\u1edbi 2023 ch\u00fac trong c\u00e1c k\u00eanh ph\u00e1t thanh s\u1ebd \u0111\u1ed5i m\u1edbi v\u1ec1 n\u1ed9i dung, \u0111a d\u1ea1ng v\u1ec1 th\u1ec3 hi\u1ec7n \u0111\u1ec3 thu h\u00fat \u0111\u00f4ng \u0111\u1ea3o th\u00ednh gi\u1ea3 h\u01a1n n\u1eefa.<\/p>\n

H\u1eb9n g\u1eb7p l\u1ea1i c\u00e1c b\u1ea1n trong c\u00e1c b\u00e0i vi\u1ebft ph\u00e2n t\u00edch d\u1eef li\u1ec7u ti\u1ebfp theo. \ud83d\ude00<\/p>\n","protected":false},"excerpt":{"rendered":"

Ng\u00e0y \u0111\u1ea7u ti\u00ean c\u1ee7a n\u0103m 2023, khai b\u00fat \u0111\u1ea7u n\u0103m m\u00ecnh s\u1ebd ph\u00e2n t\u00edch d\u1eef li\u1ec7u ng\u01b0\u1eddi d\u00f9ng nghe ph\u00e1t thanh tr\u1ef1c tuy\u1ebfn tr\u00ean n\u1ec1n t\u1ea3ng web trong n\u0103m 2022. B\u00e0i ph\u00e2n t\u00edch s\u1ebd kh\u00f4ng bao g\u1ed3m c\u00e1c n\u1ec1n t\u1ea3ng OTT, ph\u00e1t thanh truy\u1ec1n th\u1ed1ng v\u00e0 c\u00e1c k\u00eanh ph\u00e1t thanh \u0111\u1ecba ph\u01b0\u01a1ng. M\u1ee5c \u0111\u00edch c\u1ee7a […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_social_meta":[],"jnews_override_counter":[],"footnotes":""},"categories":[],"tags":[],"class_list":["post-1716","post","type-post","status-publish","format-standard","hentry"],"_links":{"self":[{"href":"https:\/\/anhduc.org\/index.php?rest_route=\/wp\/v2\/posts\/1716","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/anhduc.org\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/anhduc.org\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/anhduc.org\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/anhduc.org\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1716"}],"version-history":[{"count":11,"href":"https:\/\/anhduc.org\/index.php?rest_route=\/wp\/v2\/posts\/1716\/revisions"}],"predecessor-version":[{"id":1748,"href":"https:\/\/anhduc.org\/index.php?rest_route=\/wp\/v2\/posts\/1716\/revisions\/1748"}],"wp:attachment":[{"href":"https:\/\/anhduc.org\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1716"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/anhduc.org\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1716"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/anhduc.org\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1716"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}